Known for their irreverent ads, VBP is also practical, collaborative and extremely inventive. The Gensler design team borrowed from the agency’s own creative development techniques to establish the vocabulary for the space. Traditional elements of the building shell were juxtaposed with interesting new contemporary elements to reflect the firm’s culture, grounded but with a twist. The firm’s many awards are displayed in a uniquely designed stair that included a display tower of epic proportions. The result was a beautiful, vital and super collaborative space that shows off the work of this dynamic firm. This project was awarded the IIDA Honor Award of the Year l Work Small and was published in Interior Design Magazine.